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Digital

21 of the Best Productivity Tips for Work

There’s no need to be like Lucy in the chocolate factory. With a few simple productivity tips for work, you can stay ahead of every piece of chocolate, and get more time back to enjoy life. So today, I’ll share a few of my favorite ways to improve your marketing productivity. Discover Marketing Productivity Tips […]

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Digital

Marketing Jobs Monday: 10 Best Digital Openings

Happy Monday folks! Guess what’s back, back again? It’s another edition of Marketing Jobs Monday, where I share¬†a fresh batch of 10 of the best digital marketing jobs. They’re located in cities such as LA, NYC, and Chicago, but all of them are currently remote, and some have the opportunity to continue being so. Even […]

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Digital

How to Optimize Blog Posts for SEO

Now that you know the content marketing tips to decide what needs to go into a post, today we’ll discuss how to ensure Google can find that amazing post by optimizing what’s on the page. Basically I’m going to teach you to be the Hardy Boys of SEO, hunting down every opportunity for making your […]

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Digital

The Sonic Boom: The Best Sound Marketing

Do you remember “SEGA!” from Sega Genesis? You’re welcome! That’s the sound marketing that probably sticks with me the most from my youth, other than AOL’s dial-up connection concert. While today, sound is incorporated into the functionality of products, from Facebook’s common actions, such as a new notification, to the click of a Camry car […]

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Digital

The Most Effective Content Marketing Trick

Today I’m going to share a little hack I use to ensure the content I’m writing matches what people want to know when they’re searching for the topic: It’s an outline. Yes my very best blogging tip for you is something you learned about in, oh say, third grade. I know, I know, we all […]

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Digital

10 Secrets to the Best Lead Gen Webinars

According to GoToWebinar, the average webinar attendee viewing time is 61 minutes. But when’s the last time you excitedly told someone about a lead gen webinar you attended? Exactly. Not for a while. And, with everyone working remotely, even more events are moving online into webinar format. In fact, searches for “webinar” have skyrocketed. That makes […]

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Digital

23 Quick SEO Tips Every Pro Must Know

So you’ve got a need for speed? Here are a handful of simple SEO tactics you can implement by the end of the week. If you do them all you can expect at least a 10% traffic lift by next month, and those results will continue compounding forever! Use these quick SEO tips to make […]

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Digital

Why Your Marketing Split Testing Is Wrong

One of the interview questions I used to ask marketers interested in joining my team was “What’s a p-value?” Not a single person I ever interviewed had an answer that was correct as far as I can remember. In fact, they had never even heard of a p-value. Yet, many of those same folks listed […]

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Digital

You Might Be Overlooking The Key to Surprise & Delight Marketing

Does anyone even use surprise and delight marketing anymore? I see a lot of marketers shy away from surprise and delight marketing because it’s so hard to prove out the value. But here’s the thing. Surprise and delight does work. And actually, surprise and delight is a critical part of the best brands’ marketing. According […]

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Digital

The Only Tips You Need for Working Remotely Without Going Crazy

I’ve been working from home for the last year and a half, and loving it. Recently I’ve had a lot of people reach out about the best ways to deal with it, as they’ve just gone remote for the first time. They’re feeling overwhelmed by the amount of content to consume about the topic online, […]