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Digital

Inexpensive Marketing Tips: 100 Digital Ideas Under $100

Time is money. Or so they say. So there’s no such thing as free marketing. But here are a few inexpensive online marketing tips under $100 that will have a nice impact. Below I cover ideas for improving webpage conversion, ways to drive more traffic, ways to encourage larger and repeat purchases, ways to advertise […]

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Offline

10 Truths Disneyland’s Creation Story Reveals About Marketing

We’ll get to Disney. But first, we’re going to go off the beaten path, and discuss the magic of buying things. One of my favorite books is Why We Buy: The Science of Shopping. Yes, it was, in fact, published more than ten years ago. But that’s part of what makes it so amazing. The […]

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Social Media

The Surprising Pinterest Marketing Strategy That Really Works

There are a frustrating number of marketing advice posts that say they’re going to help you drive 10 million website visits from Pinterest. Most of them have ideas that’ll get you max 10 followers in a week. Don’t worry, this post is not that. You’re in good hands, because we’re going to improve your Pinterest […]

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Social Media

Twitter Marketing Tips: Everything You Need to Know

Your business should be on Twitter for one of two reasons (or both). You believe lots of your customers use the channel and: You want to improve your customer support experience. You have content that’s newsworthy and want to share it. That’s it. That’s the tweet! Seriously, consider being selectively social, which is a digital […]

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Advertising

Retargeting Marketing Audiences: More than 45 of the Best Opportunities

Hello, I’ll be your retargeting-ad tour guide for this trip around the Internet. Thanks for joining me today. You thought you were just looking at a pair of shoes. But, over the next month, we’re going to travel around the Internet, together. Well, you’re going to travel, and I’m going to follow you. I hope […]

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Technology

35 Creative & Fun Ways to Use Zoom Meetings for Marketing

Zoom is a tool that launched recently to “make video communication frictionless.” So less of this, and more of this. Today, it’s still growing, and is used by many modern enterprises for video and audio conferencing across mobile and desktops. And while it’s tempting to only focus on the ease of use they’ve introduced to […]

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Advertising

The Insider’s Guide to Flash Sale Ideas That Really Work

Many companies use flash sales as a tool to drive a higher number of sales, and revenue during a condensed period of time. A flash sale is a special offer around price (online or offline) that is for a short, limited time. So, have you ever flashed someone? You should! Well, this kind of flashing. […]

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Digital

Top Digital Marketing Trends in 2020 (aka 10 Ways to Drive Your Customers Totally Wild)

See the top digital marketing trends for 2020, and get a jump on your competitors, with a few ways to make your customers feel so touched they’ll never want to let you go. We may not be Cosmo, but we know the marketing best practices to make your customers crave more, more, more! 1. @ […]