Social Media

Twitter Marketing Tips: Everything You Need to Know

Your business should be on Twitter for one of two reasons (or both). You believe lots of your customers use the channel and: You want to improve your customer support experience. You have content that’s newsworthy and want to share it. That’s it. That’s the tweet! Seriously, consider being selectively social, which is a digital […]


A Few of My Favorite Marketing Things

I hum this song whenever marketing problems are keeping me awake at night, thanks to Maria Rainer and The Sound of Music. Best-marketing practices Julie Andrews would endorse: Text-heavy emails, With links to tweets that are funny. Blog posts you post once, that forever drive money. Yoast’s free WordPress plugin and the traffic it brings, […]